Chuck E. Cheese targets inflation-weary families with a bargain subscription program

Chuck E. Cheese has introduced a new monthly membership program starting at $7.99. The program allows customers to play a set number of games each day and offers discounts on food, depending on the subscription tier. The company aims to attract cost-conscious customers looking for affordable entertainment options outside the home. The trial test of the program resulted in strong demand, selling 350,000 passes across multiple locations. The membership program has three tiers, offering different numbers of games and discounts on food and drinks. The program may help generate additional revenue for Chuck E. Cheese.