Can Advertising Revive San Francisco? A Local Business Group Bets on It
A group of San Francisco business leaders is backing a $4 million advertising campaign to boost the city's image and economy.
San Francisco's business leaders are backing a $4-million advertising campaign that will boost the city’s image and economic growth. This is the latest of many marketing campaigns, mostly by the public sector, to help the city out of its downward spiral.
Uber, Levi Strauss, Pixar, and other Bay Area-based companies, such as OpenAI, have lent their names to a campaign called 'It all Starts Here.' The goal is to remind people of the many world-renowned businesses that originated in the Bay Area.